Author: Espresso Insight

Storytelling Frameworks and Narrative Structure – The Hero’s Journey and beyond

Frameworks for storytelling Much work has gone into building a storytelling formula. At the end of the day, telling stories is more art than science. Not everything can be boiled down to a formulaic template, however, frameworks can certainly help. Joseph Campbell’s Hero’s Journey (pdf) Other Storytelling Frameworks Instead of 17, some break it down

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